Our coaching methodology

Technical. Tactical. Physical. Mental. The four building blocks of every coaching program.

We focus on all parts of the game...and we focus on the athlete.  Everyone is different. Good coaches understand that. The same way they understand instinctively what's needed to accelerate improvement. We're lucky enough to have athletes , former athletes and leading professional coaches working with us on Nike Sports Camps. They know what's needed and just as importantly - they know how to explain it to young athletes

Over the years, we have developed our coaching curriculum with the support of our brand partners and industry professionals in both coaching and sports science. The coaching on our camps is designed to enable skill development in a fun and engaging context that constantly challenges and motivates players of all abilities.

We help players develop the courage and confidence to express their full potential during games and matches, as well as to understand and learn from their mistakes in a positive environment. We want every player to experience what it is like to live and train like a professional and achieve this through coaching sessions that have been derived from elite clubs. Our professional experience includes seminars and workshops that centre on important aspects of the game such as tactics, match analysis and nutrition. Every player engages in a 1-to-1 meeting with their coach, who creates a development plan for them to take home. This enables them to continue developing the skills they have learnt during their time with us.

Meet Our Coaches

All our coaches have relevant coaching qualifications and experience, but most importantly they all share our passion for child development. This means they not only deliver coaching of the highest standard, but are also involved in all aspects of camp life, providing a rich and holistic camp experience for our players. Each camp has a Head Coach with advanced coaching qualifications in their field, as well as extensive knowledge and experience in teaching and coaching junior players.


Coaching Directors

Gill Lemore - Tennis

Gill is a multi-lingual former ATP player and highly qualified performance coach, with experience of working with players of all ages and abilities in Europe and the U.S. As well as setting up Club Med tennis clubs all over the world, Gill has coached at the prestigious Tennis Club de Melun, the Don Carlos Academy and La Jolla Tennis Club.

  • USPTA Qualified Professional
  • PTR France Qualified Instructor & LTA Level 4 performance coach

Rob Hope - Football

Rob has over 20 years’ experience in football, coaching and education and has worked in the Centres of Excellence of professional clubs. He is currently the manager and coach of Durham County Schools U18 Select Squad, Durham County U16 and England U16 Boys Club squads. He is also involved in the trial, selection and coaching programme for the England Schools FA U18 representative squad. Many of the players Rob has coached now play at a professional level.

  • UEFA B licensed coach
  • Accomplished football project manager experienced in curriculum development

Matt Daly - Hockey

Matt has over 17 years of International hockey experience behind him, 10 years of which were spent in the England and GB National team in which he amassed over 160 international caps in which time he scored more than 60 goals. During this time Matt competed in two Olympic Games (Beijing and London), 4 European Championships (winning a gold in 2009 and bronze in 2011), two Champions Trophies, a World Cup and a Commonwealth Games. 

Matt plays his club hockey with Surbiton where he has been a member of the 1st XI for the past 16 years scoring over 200 goals in the meantime. Having retired from International Hockey in 2013 he is now a fully qualified Physical Education teacher at Kingston Grammar School who are renowned for producing junior international players throughout different age groups.


Tennis Coaches

Olivia Nicholls

Recently ranked 19 in the UK for women’s singles and 517 on the ITF circuit for doubles, Olivia holds two ITF doubles titles from 2016 with fellow GB player Beth Askew and has won silver in singles and gold in doubles at the BUCS Individual Championships this year. She has captained and played at no.1 for Loughborough first team coming runners-up in the BUCS National League and the BUCS Cup for 2015/16.


Matt Richmond

As a Sport and Exercise Science student at Loughborough University, Matt currently plays and trains for their men’s first team, recently returning from Massachusetts Institute of Technology having won their transatlantic varsity against the strong American side. This season he has reached a career high rating of 1:2. Matt is an LTA level 2 accredited coach and has been part of the MyTennis coaching team for several years. He has experience coaching and managing large groups of players of all ability and has regular individual clients. Matt is entering his second consecutive summer working for CMT Learning at Nike Tennis Camps.


Miguel Nunez

As a former professional ATP player reaching a career high ranking of 671 in singles and 636 in doubles, Miguel has a wealth of experience on what it takes to be a young sporting professional. The former Venezuelan Davis Cup player has been coaching for the past seven years and is currently coaching in London and Switzerland. He has an ITF level 3 qualification and has trained international competing players. In 2012 Miguel was officially named the Director of the National High Complex Centre at the Venezuelan Tennis Federation, where he trained 20 of their best tennis players.


Nicola Slater

Returning for a second year leading our Nike Tennis Camps, Nicola is a former ATP professional, winning 6 ITF doubles titles in her career. In 2013 she reached a career high doubles ranking of 167th in the world, partnering with Coco Vandeweghe to win 2013 Boyd Tinsley Women's Clay Court Classic. In 2011 Nicola reached a singles ranking of 650 in the world. Nicola is still playing professionally, but is also an experienced elite coach. She has spent several years working as a tennis director and coach at leading colleges in the USA and returns to England during the summer lead our team on Nike Tennis Camps. Nicola's competitive edge, along with her infectious drive for excellence makes her an inspiration to our young developing players. 


Gavin Mckinlay

Gavin has been playing tennis since he was 10-year-old, competing for his home county of Buckinghamshire since a young age along with many regional and national events. Currently holding a 1:2 rating the 22-year-old has coached young children through to adults for the past couple of years and as a qualified LTA level 2 coach he is currently working towards his level 3 which he hopes to be credited with by the end of this summer.  The Scotsman, who is currently completing his final year of his History and Politics degree, was a senior coach at the National Tennis Centre last summer and shall be returning to the same venue once again.